Learn What Makes a Blog Sticky

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by: billamr12
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Word Count: 485
Date: Sat, 5 Feb 2011 Time: 6:31 PM
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Creating a blog is really not difficult these days with platforms like Wordpress and Blogger, anyone with the right attitude can start their own blog and launch it in a few minutes. A blog is good for posting just about any kind of content no matter what niche you are in and that can help you build your business and gain ground in your chosen market. True success, however, depends on your ability to send targeted traffic to your blog. Without any visitors coming in, there wouldn't be any readers for your blog. You want the visitors to become regular readers and not just one time glancers and this will only happen if your blog is sticky.

Just about every blog in existence offers readers a chance to subscribe to an RSS feed for easy updates. If you really want to get more people to subscribe to the content on your blog, make sure that the option is obviously displayed on your site. If you hide your subscription button away or make it small, nobody will know that it is there! Don't be afraid of being bold and obvious when it comes to the subscription option for your blog. When you do this you will see an automatic rise in the number of subscriptions to your blog which also helps your "stick" rate raise as well.

Also, you should make sure you post on your blog frequently, because a majority of your visitors will check your posting frequency to see how often you post before they subscribe to your blog. If a blog isn't updated on a regular basis then it's obviously not worth subscribing to. Even if you make small posts, if they are well written, nobody will care: quality is the most important thing here. Don't delay about offering high quality information.

You can offer incentives to get people to subscribe.

Make sure the incentive is made for your readers and is something that they actually look for. Offering free reports on traffic generation to every person who subscribes to your feed is good for someone who runs an Internet Marketing blog. This is kind of like a bribe but, once they have subscribed, they'll be visiting your site whenever you publish a new post or update. As long as your readers are in the loop everything else will take care of itself.

To wrap up: the above article helps us understand that a simple blog can quickly be turned into a popularity magnet just by focusing on little things. While it will undoubtedly take some time to build a big readership and see big results, what matters most is making sure that as many people discover your blog as possible. If you can create a strong following for your brand and give your readers what they want, the sky is the limit!

About the Author

Read additional info on Bill Arnoldi of FireBall Information Technologies - Fireball Tech Computer Repair Tucson and Core Business Strategies Internet Marketing, an marketing and e-commerce expert with over 18 years of experience in system design, networking and Online Marketing including SEO, SEM, WSO